I help high-achievers move from pressure to clarity—with self-trust as the strategy.

 
The Self Trust Coach, Dawn Ledet crouching down in a garden smiling towards camera

 Why Self Trust Changes Everything

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Welcome to The Self Trust Coach,  I’m Dawn Ledet and I’m here to help you unlock the power of self-trust—the foundation that makes your success inevitable.

I know what it feels like to chase achievement while constantly questioning yourself. I’ve lived through the relentless pressure to do more, be more, and push harder—only to find that no amount of external success could quiet the internal doubt.

I’ve sacrificed peace, joy, and balance in pursuit of big goals, believing that struggle was the price of success. But everything changed when I discovered a simple yet profound truth:

✨ Self-trust changes everything. ✨

It’s not just about reaching your goals—it’s about how you experience the journey. It’s about moving from:
🚫 Perfectionism → Progress (So you stop waiting for the “perfect” time to take action)
🚫 Procrastination → Execution (So you follow through instead of overthinking)
🚫 Self-Doubt → Confidence (So you trust yourself to navigate every challenge)

When you trust yourself, you stop searching for external validation, second-guessing your every move, or forcing yourself forward with guilt and pressure. You lead with clarity, take action with confidence, and achieve your goals with ease.

That’s what I help you do.

My mission is to guide you in cultivating unshakable self-trust—so you can turn your aspirations into action, your goals into reality, and your success into something you actually enjoy.

💡 Let’s make self-trust your superpower. Because when you trust yourself, everything changes.

The Foundation of Self Trust

When it comes to achieving what you want—whether in business or life—self-trust is the foundation that makes success inevitable.

But here’s the truth: A lack of self-trust isn’t just about insecurity or self-worth. Even the most driven, high-achieving entrepreneurs can find themselves second-guessing decisions, procrastinating on big moves, and feeling stuck despite their past success. (humbly raising my hand✋🏻)

Self-trust often becomes most visible when you’re reaching for something bigger. It’s the difference between forcing yourself forward through doubt and exhaustion—versus confidently following through with clarity and ease.

The key to achieving your goals isn’t just another strategy. It’s learning to trust yourself enough to execute.

And the best way to build self-trust? Transforming your relationship with yourself—starting with the way you talk to yourself, the way you make decisions, and the way you follow through.

That’s exactly what I help you do.

How I Help You Build Unshakable Self-Trust

As The Self Trust Coach, I help high-achieving entrepreneurs and leaders move from hesitation to execution by making self-trust your most powerful strategy.

Because your goals don’t just need more planning.
They need a solid foundation of clarity, consistency, and inner leadership.

Inside my coaching, you’ll learn to apply The Self Trust Solution™—my proven methodology that helps you follow through without the second-guessing, perfectionism, or burnout.

At the core are two transformative systems:

✅ The 3E Success Method™

A repeatable framework for moving from idea to execution:

  • Envision → Clarify your desires into goals and create a roadmap to reach them

  • Execute → Follow through with clarity, adaptability, and self-support.

  • Embody → Operate from self-trust, even when motivation fades and discomfort rises.

Once this method becomes your natural operating system, it creates what I call the Self Trust Success Cycle™—a rhythm of sustainable achievement:

Decision → Action → Evaluation → Adjustment

Together, these frameworks create the structure for sustainable success—grounded in trust, not pressure.

No more overthinking. No more spinning. No more waiting for perfect conditions.
Just clear decisions, confident action, and strategic follow-through—on repeat.

What Makes Me Me

I believe in the power of grounded wisdom, strategic execution—and comfort that doesn’t get in the way of progress.
I believe in honest conversations, cozy sweatshirts, and that discomfort doesn’t mean something’s gone wrong.
I believe success should feel like you all the way through—not just at the finish line.

And I also believe that we carry who we are into everything we do.

Like the girl in this photo—me and my sister, ages 7 and 11, on one of the beaches where we used to set crab nets. I didn’t know it was hard work. I just knew it was fun.

That’s how I grew up: in the rich waterways outside New Orleans, where our family time was also our food, our connection, and our joy. Fishing, shrimping, crabbing, water skiing—what others might call effort, I only knew as adventure.

It’s probably why hard work has never felt particularly hard for me.
It’s always been about meaningful effort—the kind that leaves you full, not depleted.

What makes me me is equal parts fire and softness. Strategy and soul.
Big vision, and real joy in the smallest wins.
Comfort and stretch. Discipline and delight.

And what makes me your coach is that I know how to bring all of that into your goals—
so you don’t just succeed…
You succeed well.

Work With Me

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At The Self Trust Coach, we believe self-trust isn’t a luxury—it’s a necessity. It fuels success, guiding you through new chapters, big goals, and quantum leaps in your business. When you trust yourself, everything changes.

Let’s build that trust together.

THE SELF TRUST LAB

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The Self Trust Lab™ is a powerful coaching experience designed to help you stop second-guessing and start executing with confidence. Using a proven system rooted in self-trust, you’ll learn to set aligned goals, follow through consistently, and stay in momentum—no matter what comes up.

Learn More About The Self Trust Lab

THE SELF TRUST EXECUTIVE

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The Self Trust Executive™ is high-level coaching for entrepreneurs and leaders who are ready to move beyond strategy and lead with bold, decisive execution. This is where you refine your instincts, make faster decisions, and operate from your wisdom—without the noise of second-guessing. 

Learn More About The Self Trust Executive

POST CERTIFICATION UPLEVEL

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High-level mentorship exclusively for certified coaches ready to refine their craft and deepen their impact. This is your space for real-time feedback, skill development, and continuous growth as a coach—think continuing education, but with strategic, personalized support.

Learn More About Post Certification Uplevel

Additional Resources

click through image of Master Your Inner Dialogue book on an iphone

Master Your Inner Dialogue

Your inner dialogue shapes your success—and this powerful, actionable book helps you transform your thoughts into your greatest asset. Learn how to overcome self-doubt, trust your decisions, and create meaningful progress.

image of the cover art for The Self Trust Solution Podcast- click through to access podcast page

 

The Self Trust Solution Podcast

A podcast for entrepreneurs and business leaders dedicated to breaking down goal achievement, and personal growth in a way that’s clear, practical, and actionable. Join me to turn self-trust into your ultimate success strategy.

click through image of woman at computer taking notes from the self trust blog

The Self Trust Blog

Articles providing mindset shifts, decision-making tools, and follow-through strategies to overcome procrastination, redefine perfectionism and acheive your goals fueled by self trust.​

Image of woman on a dock overlooking mountains and water after experiencing the 7 day self trust boost email series

The 7-Day Self Trust Boost

Join the free 7-Day Self-Trust Boost to reconnect with and strengthen your self-trust, so you can take action, follow through effortlessly, and achieve your biggest business goals—without second-guessing, overwhelm, or procrastination.​

image to click showing Dawn Ledet, The Self Trust Coach offering her free training to overcome procrastination for good.

Overcome Procrastination Free Training

Get instant access to this short training to overcome procrastination for good.  Tired of endless loops of procrastination?  Break free in a fresh new way- no willpower required.​

woman thinking about self trust and how to recognize and rebuild in this image to click

Why Self Trust Matters

Dive into a wealth of information about self-trust and how it affects decision making, follow through and perserverance.  Get answers to our most asked questions and 25 ways to recognize and rebuild self trust.​

Stay Connected

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designation of 20+ years of leadership , development and mentoring
designation of over 3K hours of coaching
Designation as a Certification Instructor, Mentor and Coach with The Life Coach School's certification and Get Coached programs