You Are the Asset. Let’s Optimize You.

You’ve already achieved success. You know how to work hard. You’ve proven your capability—again and again.

But now you’re standing at the edge of something bigger.
Not just more of what you’ve already done…
But a bolder, more expansive version of what’s next.

And that takes a different kind of approach.

The Self Trust Executive™ is high-level coaching for high-performing entrepreneurs and leaders who are ready to stretch into new territory—without losing themselves in the hustle, grind, or guesswork.

This is where execution meets evolution.
Where clarity replaces second-guessing.
Where follow-through is fueled by deep trust in yourself—not pressure.

Because when you’re pursuing goals that are bigger, bolder, and more meaningful than ever before…
You don’t need more strategy.
You need coaching that matches the boldness of your goals—by helping you optimize your most powerful asset: you.

 
Apply for The Self Trust Executive Today

What Got You Here... Isn't What Will Take You There

You already know how to work hard.
You’ve built something real—and you’ve earned your success.

But high-level execution isn’t just about knowing what to do.
It’s about having the clarity, confidence, and internal capacity to keep growing into who you’re becoming next.

Because this next chapter?
It’s going to ask more of you—but not in the hustle-harder, burn-yourself-out kind of way.

You’re not here to grind harder.
You’re here to lead bolder.

That’s where The Self Trust Solution™ comes in.
Inside The Self Trust Executive™, you’ll build an operating system rooted in strategic self-trust—so every decision, pivot, and next step comes from your wisdom, not your fear.

You’ll use frameworks like the 3E Success Method™ to:

Move with clarity

Follow through cleanly

Evaluate and adjust powerfully- without spiraling.

Because when you trust yourself deeply and intentionally, you move faster, think clearer, and lead at a level that reflects who you are now —not just who you had to be to get here.

That’s Exactly Why I Created The Self Trust Executive.

What Is The Self Trust Executive?

The Self Trust Executive™ is a 6-month high-touch coaching experience for established entrepreneurs, leaders, and high-achievers who are ready to execute at their next level—with clarity, confidence, and powerful self-trust.

It’s designed to help you make bold decisions, follow through without second-guessing, and lead with the conviction your goals deserve—using a proven system that elevates how you operate.

This isn’t just more mindset work or just another strategy.
It’s strategic self-trust, delivered with personalized support, tailored structure, and space to grow into the leader you’re becoming.

Inside The Self Trust Executive, You’ll Work On:

🧠 Refining Your Decision-Making
You’ll eliminate second-guessing and decision fatigue by anchoring into your instincts and values. This isn’t about reacting faster—it’s about deciding smarter and moving with clarity that sticks.

⚙️ Executing Without Overthinking
Clean execution becomes your default. You’ll stop spinning in overanalysis or perfectionism, and start building consistent momentum—with less friction and more flow.

📈 Evaluating Like a Leader
You’ll learn to evaluate your results with precision—extracting useful data from what works and what doesn’t—so you can adjust in real time and grow faster, without personalizing setbacks.

🔁 Building Strategic Self-Trust
Everything you’re working toward depends on your ability to trust yourself in the moment. That’s what we strengthen here—so self-trust becomes your most reliable leadership advantage.

This Isn’t Coaching That Teaches You How to Succeed.

You’ve already done that.
This is coaching that expands who you become while you do it.

What’s Included in The Self Trust Executive

🗓️ PrivateWeekly Coaching (6 Months)

You’ll have access to weekly 1:1 sessions throughout the full six months.
I recommend meeting weekly for the first 4–6 weeks to build immediate momentum and clarity.
After that, we can adjust based on your needs—whether that’s shorter sessions, biweekly support, or a longer deep-dive when needed.
This is coaching designed for you, not to fit into a preset box.

📱 Between-Session Support via Text

You’ll have direct access to me between sessions for coaching, check-ins, or feedback—because some of the most important moments happen between calls.
You don’t have to wait until the next session to move forward.

📂 Full Access to The Self Trust Lab

You’ll get full access to my signature goal execution system and frameworks—including the 3E Success Method™, Self Trust Success Cycle™, Comfort Plans™, and more.
This gives you tools you can tap into on your schedule—whenever you need them.

🧠Everything Anchored in The Self Trust Solution

This isn’t about adding more to your plate—it’s about building a powerful internal operating system that supports bold, aligned execution. Because your next level of success doesn’t come from grinding harder, it comes from trusting yourself more.

Who This is For

The Self Trust Executive™ is designed for entrepreneurs, leaders, and high-level professionals who are:

✅ Already successful—but ready for their next level of leadership and impact
✅ Craving bold execution that aligns with their wisdom and vision, not just hustle
✅ Tired of letting second-guessing or hesitation slow down decision-making
✅ Done with gritting your way through progress and ready to move from support, not strain
✅ Looking for high-level coaching that meets them where they are—without watering things down or overcomplicating the process

This is for you if you’re no longer interested in proving yourself…
You’re here to expand yourself.

And that takes coaching that doesn’t just work—it resonates.
Coaching that’s not just strategic—it’s elevating.
Coaching that reminds you:

You are the asset. Let’s optimize how you operate.

What kind of goals are Self Trust Executives reaching for?

🚀 You already know how to succeed. But you’re not here to maintain—you’re here to expand.
Clients inside The Self Trust Executive™ are stepping into bold, strategic moves like:

  • Transitioning from CEO to visionary Founder

  • Building executive leadership teams or operational support

  • Creating a high-level transition or exit plan

  • Selling the business—or parts of it

  • Establishing scalable systems and passive income streams

  • Leading themselves (and their teams) with deeper clarity and sharper instincts

  • Moving from hands-on doing to high-level decision-making

  • Executing without second-guessing

  • Leading with their full wisdom—no apology, no dilution

💡 You’ve already proven what you can build.
Now it’s time to scale, simplify, and lead with self-trust at the helm.

Your Executive Coach, Dawn Ledet

As The Self Trust Coach, I specialize in helping high-achieving individuals like you cultivate the unshakable self-trust needed to achieve your most ambitious personal and professional goals. With years of experience as a certified life coach, author of Master Your Inner Dialogue: Transform Your Self Talk for Goal Success, and creator of The Self Trust Lab, I’ve dedicated my career to guiding individuals to unlock their potential and achieve extraordinary results.
 
But beyond credentials, I know firsthand the transformative power of self-trust. I’ve worked with leaders, entrepreneurs, and professionals who appeared confident and successful on the outside but felt disconnected on the inside. Together, we created the clarity, confidence, and alignment that allowed them to lead with purpose and experience success in a more fulfilling, authentic way.
 
This isn’t just about what you accomplish—it’s about transforming how you achieve. My mission is to help you build a deeper connection with yourself, navigate challenges with resilience, and lead a life fueled by clarity and confidence.If you’re ready for an elite coaching experience tailored to your unique goals and aspirations, I’d be honored to guide you on this journey. Together, we’ll create the self-trust foundation that changes everything.
Apply Now to Strengthen Your Self-Trust & Execution

THE SMARTER YOUR THINK,

THE FASTER YOUR EXECUTE

 

FREQUENTLY ASKED QUESTIONS

 
 
 
 
 
 

Ready to Execute at the Level You're Meant For?

You already know how to succeed.
Now it’s time to expand that success—with a new level of self-trust, clarity, and execution.

The Self Trust Executive™ is where high-level leaders stop second-guessing, start moving faster, and lead with deeper conviction.

This isn’t about doing more.
It’s about doing it differently.
With self-trust as your strategy—and support that meets you where you are.

👉 Apply now to join The Self Trust Executive™
Let’s make sure your next level gets the coaching it deserves.

Apply Now